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| June 2026 |
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Exhibitor Edition |
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Good day,
U.S. travel continues to thrive, with clear momentum across both domestic and international segments.
Hotels across the country are posting some of their strongest numbers in years across every tier — from economy and midscale to upscale and luxury. At the same time, outbound travel from the U.S. continues to exceed pre-pandemic highs, reinforcing the country’s position as one of the world’s most important and resilient source markets.
As brands compete for this high-value market, understanding where demand is flowing — and why — has become increasingly important.
In this edition, we share the latest WTE Miami 2026 updates, new research on where U.S. travelers are heading, and key developments shaping the travel industry.
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Free Research: Where are U.S. travelers going?
The latest U.S. outbound travel data confirms that international travel demand remains remarkably resilient. But the bigger story isn’t the growth itself—it’s the concentration of that growth.
Some destinations are attracting significantly more U.S. travelers than others, while others are working harder for the same visitor.
Let's find out. Acess our free research here.
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Hosted Buyer Program Now Open
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Grow Your Business at WTE Miami 2026
The WTE Miami 2026 Hosted Buyer Program is now live, bringing qualified travel buyers from around the world to the event. Hosted Buyers will participate in pre-scheduled meetings, helping create more opportunities for exhibitors to connect with active decision-makers seeking new products, destinations, and partnerships.
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Partnership Announcement
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Welcoming Adventure Travel Trade Association and SKAL Miami
WTE is pleased to welcome the Adventure Travel Trade Association (ATTA) and SKÅL International Miami as Industry Partners for WTE Miami 2026. They join a growing network of travel industry organizations supporting the event and its international travel trade community.
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Official Accommodation Portal Now Open
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Secure Your Hotel at WTE Miami 2026
Planning your trip to WTE Miami 2026? Book through the official accommodation portal to access competitive rates, convenient hotel options, and stay close to the heart of the event.
Book early for the best availability.
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WTE Forum — Agenda 2026
Building on its Travel Advisor of the Future theme, the WTE Miami Conference will feature 100+ speakers across 20+ sessions exploring the trends, technologies and business models shaping travel distribution and sales. Developed with partners including HAR, ATTA and ATA, the program will deliver practical insights, industry expertise and valuable networking opportunities for travel professionals across the Americas and beyond.
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WTE Miami Marks Its Largest Edition to Date with Its Most Internationally Diverse Line-Up Yet
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New Exhibitors
Here are some recent additions to WTE Miami 2026
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| Jamaica Tourist Board |
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| South African Tourism |
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| Belize Tourism Board |
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| InterContinental Miami |
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| Classic Holidays India |
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| Rentress |
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| Eco Trips Costa Rica |
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| Truly India Tours and Travels |
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| EB Hotel Miami |
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View All Exhibitors →
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What Past Exhibitors Said |
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WTE is key for showcasing Santa Marta internationally. Last year we connected with Europe, Asia, and the Americas, building relationships with travel agencies, hotels, and tourism professionals. This fair is a must for us.
José Domingo Dávila
Tourism Director of Santa Marta — Colombia
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Industry News
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U.S. Hotel Demand is Booming — and It’s No Longer Just a Luxury Story
Ten weeks of data show remarkably strong demand from both business and leisure travelers — and it’s not just a World Cup bump. RevPAR on a trailing 10-week average through June 13 rose 6.7% year-over-year across the entire U.S. hotel sector per CoStar — well above recent norms, with the week ending June 20 jumping 9.7%.
Read More → |
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U.S. Travelers Favor Conservation-Focused Safaris
American travelers are increasingly choosing safari experiences that combine wildlife encounters with conservation impact, reflecting growing demand for more purposeful and sustainable travel experiences.
Read More → |
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| 03 |
Brand USA Releases Get Facts. Get Going. Toolkit for Travel Trade Partners
Brand USA has released its Get Facts. Get Going. toolkit, providing travel advisors, tour operators, and industry partners with verified resources designed to help travelers plan U.S. trips with greater confidence.
Read More → |
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GBTA: U.S. Business Travel Spending and Economic Impact Grows
New research from GBTA highlights the continued strength of the U.S. business travel sector, with spending and economic impact increasing as companies maintain investment in meetings, events, and in-person business engagement.
Read More → |
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Apple’s Siri AI Pushes Travel Apps Toward Smarter In-Trip Help
Apple’s latest AI enhancements to Siri are expected to make travel apps more useful during trips, enabling travelers to access personalized recommendations, manage itineraries, and complete travel-related tasks more seamlessly through voice and contextual assistance.
Read More → |
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